They can spread awareness about important issues. While they are often shared for entertainment value, they can also be used to convey a message, emotion, opinion, or simply to connect with an audience in a relatable way. As a result, people create and use memes for a wide range of reasons.įor some, it is simply a way to make others laugh. They provide a quick and easy way to communicate a message and help people bond over shared interests and experiences. It’s pretty easy and quick to make a meme, so they are used by a wide range of creators including businesses, individuals, educators, and more. Video memes are also becoming more common, typically animated GIFs or short clips from movies or TV shows that have been video edited, often with humorous subtitles added. The text is often relevant to the image or can be a clever pun or play on words. One of the most common types of memes is image macros, which are edited images that have text superimposed over them. They can be based on existing media, such as a stock image or short clip from a TV show, or they can be original creations, such as a personal photo or illustration. The best memes can focus on a wide range of topics, such as cat pictures with captions text, and more general cultural memes, such as fads, catchphrases, fashion, and behaviors. Most people believe a “meme” is a completely new, post-internet phenomenon, but the term was originally introduced by Richard Dawkins in his 1976 book The Selfish Gene, even though modern internet memes have just gained widespread popularity more recently. Memes are most often images or videos, but can be just text on its own or other forms of media as well. Meme definition: What is a meme?Ī meme is a cultural piece of media that is shared online, often with the intention of invoking certain emotions, such as being humorous. We offer a comprehensive overview on memes to give you all the information you need to make a meme that’s popular with your audience. But what is a meme, exactly? What do the best memes have in common? And how can you leverage memes to promote your brand? While meme culture may started building in the ea rly 2000s, it ’ s clear now that memes are incredibly popular and influential. With the continuous growth of the internet and social media, nearly everyone has come across memes by now.
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